It is getting more and more common for people to request digital files instead of traditional prints and albums. Any time I am asked to cover a wedding or take a portrait I always hand over the CD, DVD, or both in a beautiful presentation case like this.
These cases are padded and are fully customisable with text and pictures on the cover and inside cover to make them unique. Every time I have handed one over to a customer, they are always blown away by how good they look. It makes them more excited about taking it home to view the pictures. I think the reason for this is that they are just expecting a normal plastic jewel case. The one above is from the last wedding I did in Glasgow last year.
The reason I am talking about this is that a friend of mine recently got married and asked the photographer for a digital only package. After the wedding the photographer uploaded the pictures to a website and emailed a link for them to download the pictures. He was disappointed as it was a pain for him to download the images and burn them onto a disk so that he could show them to his friends and family. I must add that they were over the moon with the pictures, it was just the customer service they were unhappy about.
Some people may be happy with this but I feel it is important that people have something they can hold in their hand and walk away with, even if they ask for a digital only package.
I am a wedding photographer who strives to be as professional as I can from start to finish. Presenting my images properly is something I try very hard to do.